Featured specials and events

Bruce Auto Group - Family Feel

The Bruce Auto Group family is committed to providing a welcoming and supportive environment for both our customers and employees. We understand that purchasing a vehicle is a big decision and can be stressful, so we strive to make the process as smooth and enjoyable as possible.

Our caring staff is friendly, knowledgeable, and willing to go the extra mile to help you find the right vehicle and ensure that all of your questions and concerns are addressed.

Commission Free Sales

Bruce Auto Group operates in a commission free environment. We believe this leads to a more relaxed and enjoyable shopping experience for our customers.

Non-commission sales staff are more focused on helping you find the right vehicle for you, one that meets your needs and budget. Our goal is to become your vehicle advisors and to build lifelong relationships.

We believe this transparency builds trust between our dealerships and our customers.

Personalized Service

Bruce Auto Group offers personalized service for the lifetime of your vehicle, from trade-in, to the purchase and financing of your vehicle, to extended warranty options and the ongoing maintenance. Whatever your needs are, you'll find a committed Bruce employee who is ready to offer you personalized and competitive options to get you on the road fast.